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The task of creating strong customer loyalty is called ________

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Important Questions on Indian Economy

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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
In January 2019, Microsoft India launched a new e-commerce platform called 're-weave.in' under Project ReWeave to aid handloom weavers in Telangana. Which of the following is NOT a benefit of the e-commerce platform?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Name the corporate giant that made a hostile attempt to take over the Bangalore-based IT firm Mindtree in March 2019.
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
In 2018, a significant stake in which one of the following e-commerce companies was acquired by Walmart, an American multinational retailer?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
India’s first indigenously developed payment ecosystem for transport, based on National Common Mobility Card (NCMC) standards, was launched in-
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
The buying and selling of Government securities in the open market is called _____ .
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Advertising is a non- personal mass communication by an _____________ sponsor.
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
The final step in marketing plan is -
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Marketing Myopia is a state in which a marketer is:
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce

In marketing Mix 4P’s imply_____.

 

HARD
General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Which of the following statements is correct ?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
What is Brand Equity?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Newsletters, catalogues and invitations to organisation-sponsored events are most closely associated with the marketing mix activity of ———
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Which of the following organization gave the definition – 'Marketing is concerned with the people and activities involved in the flow of goods and services from producer to consumer'
HARD
General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Which of the following is the financial market for the buying and selling of long-term debt- or equity-backed securities?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Which of the following is NOT an important component of 'PROMOTIONAL MIX'?
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Market share can be increased by increasing —————
HARD
General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Management audit is a technique to keep a check on the performance of-----.
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General Awareness>Economy>Indian Economy>Marketing and E-Commerce
Newsletters, catalogues and invitations to organisation-sponsored events are most closely associated with the marketing mix activity of ———
EASY
General Awareness>Economy>Indian Economy>Marketing and E-Commerce
A situation when consumers become committed to a brand and make repeat purchases over time is called:
HARD
General Awareness>Economy>Indian Economy>Marketing and E-Commerce
____ has the advantage of being high in selectivity; low cost, immediacy, and interactive capabilities?